An icon was launched...

Today we celebrate an icon. On this day in 1980, Pac-Man was launched in the US. It changed the world of video games forever – and gave us all a serious case of “Pac-Man Fever”.

Pac-Man’s journey is a great reminder of the power of timing and innovation.

The game was originally released as “Puck-Man” in Japan, but it was the US launch that turned Pac-Man into a cultural phenomenon. It shows us that even the most brilliant ideas sometimes need the right market and moment to truly shine.

So, what can we learn from Pac-Man? Sadly, nothing about ghosts.

But if you’re looking to expand your business, or launch a new product, Pac-Man shows that you should always know your audience and adapt to their needs. A little rebranding and the right distribution strategy can take something good and turn it into something legendary.

Let’s channel some of that Pac-Man energy into our own business goals.

Who else is going to play a game of Pac-Man to celebrate today?